Choosing a price for your workshop

BEFORE WE TALK DOLLARS

Step 6. Cha Ching

If you are just trying to be the cheapest and your competitors are also trying to be the cheapest, your greatest risk is ending up competing with someone who has money they’re willing to burn or, even worse, who did their maths wrong. This is a bad game to play. We recommend that you differentiate yourself from your competition and charge a fair price for what you do.

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Nori’s Story

Nori and friend Kate in her ceramics studio, Julatten, Queensland

Nori’s place is in the lush Daintree near Port Douglas. It’s secluded and the kind of place where the air is heavy and damp but clean and sweet. On her property, you would find peacocks, horse, geese, dogs, lizards, and a myriad of other native animals. Nori spends much of her time in her studio where she makes beautiful and practical ceramics which she sells through a high end boutique as well as taking them to the local market once per week.

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Six steps to kick-start your business


The first six steps to helping you quickly kick-start to becoming an expert in your field and launch a new business on Wiserr:

1. Own it.
Everyone is an expert at something. I truly believe this. The problem is that we are unaware of it—or take it for granted because it’s second nature. The key is to discover it and step into it. What is your expertise?

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